Don Julio has teamed up with West Elm for “Summer On With Don.” The sweepstakes campaign from the Mexican Tequila brand and global design company offers participants the opportunity to turn their home into the ultimate oasis and win a trip to Don Julio’s house in Mexico in 2021.
Beginning August 5, U.S. residents over the age of 21 can enter for the chance to win $5,000 from West Elm towards building out their dream at-home oasis and an all expenses paid trip to Tequila Don Julio’s home in Jalisco, Mexico next year. Twenty runners up will also be chosen to receive $500 toward creating their at-home paradise this year, along with limited edition Tequila Don Julio merchandise.
To enter the sweepstakes, participants can head to SummerOn.DonJulio.com or enter on Instagram by tagging #SummerOnWithDon, #Sweepstakes, and @DonJulioTequila to show how they’ve invited Tequila Don Julio into their homes.
“This summer we are missing raising a glass with everyone at bars, music festivals, and events across the country, but we love seeing how people are inviting Tequila Don Julio into their homes as they find new ways to celebrate safely,” shares Christina Choi, Senior Vice President of Tequila, Diageo North America. “What better way to reciprocate than by extending the invitation to Tequila Don Julio’s home in Mexico next summer, so they can see how our tequila is crafted from plant to bottle.”
For each sweepstakes entry, Tequila Don Julio is donating $1 to Restaurant Workers’ Community Foundation, up to $25,000, to support continued COVID-19 relief for those in the bar and restaurant world.
Earlier this week, Malibu Rum announced they were teaming up with Dillion France for The Coconut Challenge. The DJ has remixed the 2010 hit, “The Coconut Song (Da Coconut Nut),” and is recruiting fans to learn and submit a video of the track’s associated dance using the hashtag #TheCoconutChallenge for a chance to end up in the track’s forthcoming music video. For every video shared until August 24, the Rum brand has pledged to match $1 up to $250,000 to provide aid to businesses in need as a result of the coronavirus pandemic.