To commemorate the 25th anniversary of Ecco Domani, the Italian wine brand has partnered with fashion designer Jeremy Scott to create a limited-edition Pinot Grigio label.
Inspired by the bold, contemporary wine style of Ecco Domani, Jeremy Scott embarked on a creative process to blend his own signature artistic aesthetic with that of the wine brand. Synonymous with irreverent, statement-making fashion, Scott often pays tribute to ’90s pop culture trends in his collections.
“There is a natural affinity between Ecco Domani and my own fashion label as both first rose to prominence in the ’90s,” said Jeremy Scott. “Playing with the bold shapes, abstract graphics, and neon colors that influenced ’90s pop culture is a cheeky nod to Ecco Domani’s 25th anniversary. With this original label design, I wanted to bring forth that nostalgia in a truly modern way as a reminder that standing out is always in style.”
The Ecco Domani Pinot Grigio collaboration with Jeremy Scott is the latest in a series of partnerships spanning seven years with past design luminaries who have used the iconic bottle as a creative canvas to create uniquely fashion-forward, limited-edition labels.
“Much like Ecco Domani Pinot Grigio itself, Jeremy Scott’s eye-catching label design encourages our fans to make a statement, and to have fun doing so,” says Heather Austin, Director of Marketing for Ecco Domani. “We’re excited to partner with Jeremy for our 25th anniversary limited-edition label and hope consumers everywhere look forward to making a confident and fashionable statement this summer.”
Ecco Domani Pinot Grigio is made from grapes grown in the scenic delle Venezie region of Northern Italy. With light citrus and delicate floral aromas, notes of tropical fruit, and a crisp, refreshing finish, the wine is can be enjoyed with a variety of foods like sushi, light pasta dishes, and pizza, or simply on its own.
The exclusive label by Jeremy Scott for Ecco Domani will be available for a limited-time nationwide starting in June 2021 for $11.99. For more information about the collaboration and to find a retailer near you, head over to the brand’s official website.
