NewsJameson Launches Orange Whiskey, Inspired By The Old Fashioned

Jameson Launches Orange Whiskey, Inspired By The Old Fashioned

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Jameson has unveiled a new flavored Irish whiskey, Jameson Orange. The new offering from the Irish Distillers brand was inspired by the Old Fashioned cocktail.

Jameson Orange contains “natural” orange flaovring. On the nose, it delivers zesty orange peel and citrus aromas. The palate features spicy, nutty and sweet vanilla notes, and it finishes with the flavor of sweet orange.

“The concept behind Jameson Orange was to create a product which would appeal to a growing audience of flavoured spirits fans, that draws on the quality and integrity of our award-winning triple distilled Irish whiskey,” said Brendan Buckley, international marketing director at Pernod Ricard-owned Irish Distillers. “Like Jameson Cold Brew and the forthcoming Jameson Lime & Ginger, Jameson Orange’s flavours are inspired by a classic whiskey cocktail, and we’re confident that this focus on taste and quality will appeal to a broad audience of whiskey fans, bartenders, and curious spirit drinkers.”

The 30% ABV bottling is recommended served over ice with lemonade, and garnished with a wedge of orange.

“Taste is at the heart of every sip of Jameson produced,” said Kevin O’Gorman, master distiller at Irish Distillers. “Triple-distilled whiskey like ours involves a carefully crafted process, perfected over hundreds of years. This innovation builds on that craft and we are incredibly proud to share this exceptionally well balanced and intensely zesty creation with new and existing whiskey fans looking to explore and experiment.”

The whiskey will roll out on a limited basis in the UK this month, and in the US in 2022. It will be released in Russian markets in November 2021, along with Jameson Lime & Ginger. It is priced £23.95 ($33 USD).

For more information, head over to Jameson’s official website.

In April, Irish Distillers joined forces with Eight Degrees Brewing to create a second experimental limited edition of the beloved Jameson Crested X.

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