Jameson fans rejoice. For just €60 (about $71 USD), any Whiskey fan over the age of 18 can now take part in a Jameson Black Barrel Blending Class. The new Whiskey masterclass takes place seven days a week at the iconic Irish spirits maker’s famed Bow St Distillery in Dublin.
The 90-minute Jameson Black Barrel Blending Class offers a glimpse into the process behind every bottle of the Dublin-born spirit. Led by a Jameson Craft Ambassador, those taking part learn what goes into the making of Jameson Black Barrel and use inspiration from the process to create their very own one-of-a-kind blend. After the masterclass, participants get to take that 50ml bottle home, free of charge.
The daily sessions are held for parties of up to six people and are conducted with the necessary safety precautions in place.
Greg Hughes, Managing Director, Brand Homes and Education at Irish Distillers, commented: “Our new blending experience offers guests the opportunity to taste, touch, smell and interact with Jameson Black Barrel at the 240-year-old original home of Jameson. Perfect for the whiskey connoisseur or those looking to discover new and exciting things to do in Dublin.
“This experience is part of Irish Distillers’ long-term brand experience plan. As a member of the Irish Whiskey Association, Irish Distillers is working to make Ireland the world leader in whiskey tourism, with the aim of welcoming 1.9 million visitors to Irish whiskey distilleries by 2025, spending an estimated €1.3 billion.”
In case you’re wondering about stumbling about the distillery after your class, guided tours are not part of the Whisky making experience. In fact, the are not permitted to the alcohol consumption involved in the Whiskey blending class.
So if you happen to be in Dublin and are a fan of Irish Whiskey who wants to take a shot and blending your own, head over to the Jameson Black Barrel Blending Class official website and book yourself some tickets.
