Maker’s Mark wants to give one remarkable small town a holiday to remember via its Small Town, Bright Lights contest. The competition from the iconic Kentucky Bourbon brand allows individuals 21 years of age and older to nominate a small town that they believe deserves a once-in-a-lifetime holiday makeover as a reward for its remarkable character in 2020.
Maker’s Mark Small Town, Bright Lights contest will kick off Nov. 2 and culminate with a celebration of lights and seasonal cheer for one remarkable community.
Driven by fan-submitted nominations on Twitter and Instagram, the Maker’s Mark Small Town, Bright Lights contest aims to find and celebrate those who pour the same purpose and heart into their communities that Maker’s Mark does when crafting each bottle of Bourbon at its distillery. Nominations can highlight a small town that came together to support a family in need, rallied around a local cause, or simply celebrated an accomplishment.
“We’ve been crafting Maker’s Mark Bourbon in our small town of Loretto, Kentucky since my grandparents’ vision led to the creation of Maker’s Mark more than 60 years ago,” said Rob Samuels, Chief Distillery Officer of Maker’s Mark. “It’s safe to say we have a soft spot for all the little things that make small towns special, including an undeniably strong sense of community. In a year that’s been filled with challenges for a lot of people, we know that’s never been more important, and we want to finish the year by celebrating some good. We can’t wait to hear about remarkable towns from every corner of the country.”
To nominate a small town for its chance to receive all the sparkle and magic of the season:
- Log into Twitter or Instagram Between Nov. 2-13
- Post a photo of the remarkable town you’re nominating
- Tell the brand in 280 characters or less why you are nominating the town and what the town did in 2020 that was remarkable
- Tag @makersmark and use #MakeItRemarkable so we can find your nomination
- After the nomination window is closed, don’t worry. We won’t just show up singing and get started. We’ll let you know if your nomination is the one that leads to holiday décor galore
Once selected, Maker’s Mark and its team of world-class holiday lighting experts, window display artists, gift wrappers, carolers, tree-trimmers, hot cocoa chefs and warm Bourbon cocktail creators will head into town to create a remarkable holiday display worthy of the town’s own remarkable spirit. Maker’s Mark will transform the streets into a full winter showcase with lights, interactive window displays on the main street and a tree lighting space made for share-worthy moments.
Small Town, Bright Lights will be a once-in-a-lifetime experience that brings surprise and joy to the most remarkable small town in America. For more information, visit the Maker’s Mark Small Town, Bright Lights official website.