Milagro Tequila has launched #MilagroMondays, a summer-long campaign that offers consumers a break from their weekly routine. To kick-off the campaign, the brand will surprise a select few with an opportunity to wake up somewhere entirely new at the start of their week.
Now through June 8th, fans of Milagro Tequila could win a luxurious Monday-to-Friday, work-from-anywhere getaway to Tulum, Mexico. To enter, they simply need to post a photo or video to their personal Instagram account of what makes them dread Mondays the most, and tag @MilagroTequila in the post with hashtags #MilagroMondays #entry.
“No matter the reason, most of us have that one thing that makes us dread our Monday morning alarm clock, especially after a year of living, sleeping, eating, working, and working out in the same space,” said Jill Palais, Senior Brand Manager of Milagro Tequila.
“So, as a brand born from and inspired by the upbeat, optimistic energy of Mexico, we see an opportunity to inject that same energy into Mondays,” added Palais. “By transporting our winners and their guests to a beautiful, tropical wilderness, we hope to offer a reprieve from the mundane and encourage a renewed sense of optimism.”
Two winners and their guests will fly first-class, stay in a private villa outfitted with the ideal “work from anywhere” set-up, and be treated to experiences including privately bartended evenings, yoga classes, beach excursions, a jungle art walk tour, a visit to the Mayan ruins, and more.
“Whether you’re looking for rest or adventure, Tulum has something for everyone, and we’ve curated an itinerary, stacked with plenty of delicious food and drink, that gives our winners the chance to experience the magic of one of our favorite destinations in Mexico,” said Jaime Salas, National Brand Ambassador for Milagro Tequila. “But, even if you don’t win, you can still celebrate #MilagroMondays with a refreshing Milagro cocktail any day of the week…a Paloma being one of my personal favorites.”
Milagro Paloma Select Recipe
- 1 1/2 parts Milagro Select Silver
- ½ part agave nectar
- 1 part pink grapefruit juice
- ½ part fresh lime juice
- 3 parts sparkling water
- 1 pink grapefruit wedge
Pour all ingredients, except sparkling water, into a Boston shaker with ice. Shake vigorously and strain into a highball glass with fresh ice. Top with sparkling water. Garnish with speared grapefruit wedge.
Those interested can head over to the seepstake’s website to check out the full rules and regulations of #MilagroMondays.