With a full house at its exhibition space, Barcelona Wine Week, which will be held from April 4 to 6 at Fira de Barcelona’s Montjuïc venue, is establishing itself as the benchmark event for Spanish wine. Around 650 Spanish wineries and more than 60 Spanish Protected Designations of Origin are taking part in the second edition, which will focus on international business and on sustainability and digitisation as major trends for the future.
In its second edition, this event organized by Fira de Barcelona achieves full capacity in Hall 8 of Fira de Barcelona’s Montjuïc venue, 10,000m2 of net exhibition space. The event consolidates the leadership of its unique proposal, which brings together a quality offer representative of all the geographical and varietal diversity of wine in Spain.
Within the show, the Barcelona Wine Week Lands area will bring together a large part of the Spanish Protected Designations of Origin (PDO). The wineries that will add the largest number of wineries will be: DO Cava, DO Empordà, DO Jumilla, DO Montsant, DO Navarra, DO Penedès, DO Ribera del Duero, DO Rueda, DO Terra Alta, DO Ca Rioja, and DO Ca Priorat.
For its part, Barcelona Wine Week will bring together some of the most recognised wine brands, together with companies offering equipment, accessories, and services for the sector.
Barcelona Wine Week promotes its international focus by contributing to the wine market’s reactivation, encouraging the culmination of business deals and favoring exports. Therefore, through the Hosted Buyers programme, around 350 international wine buyers from 40 countries, mainly from Europe, Latin America and North America, will visit the trade show to meet with exhibitors. These are major opinion leaders from distribution companies, importers and supermarket chains whose presence at the event will lead to more than 4,000 business meetings with exhibiting companies. They will be joined by 1,300 national buyers from large-scale distribution, retail and specialized outlets.
Local varieties as a point of reference for sustainable viticulture will be the main focus of many of the activities that will take place at the three-day event, with the help of around 80 experts in charge of more than 30 sessions.
For more information, head over to the event’s official website.
