Beefeater
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Beefeater has launched three new ready-to-drink (RTD) gin and tonic cans, including Beefeater Pink Strawberry Gin and Tonic, Beefeater London Dry Gin and Tonic, and Beefeater Blood Orange and Tonic. The Beefeater Gin and Tonic…
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Beefeater has unveiled its lower-ABV Beefeater Botanics Lemon and Ginger release. The new offering from the Pernod Ricard-owned gin brand is made from a gin base and distilled botanicals, which is enhanced with ‘100% natural…
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Globally renowned gin brand Beefeater has commissioned a limited-edition book to mark 200 years since its distilling heritage began in 1820. To capture the company’s past, present and future in the special ‘coffee table’ book,…
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Beefeater is launching a Peach & Raspberry Gin in the United Kingdom. The new flavored spirit from the Pernod Ricard-owned brand was inspired by two historic recipes from founder James Burrough, who created a peach…
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Pernod Ricard has launched “Light” versions of Beefeater Gin and Ballantine’s Scotch Whisky. The French firm first rolled out the new offerings in Spain, where the no-low category has skyrocketed in popularity. “Our teams have…
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Beefeater Gin has unveiled a new, more sustainable Gin bottle that will allow the Pernod Ricard-owned brand to save 410 tonnes of plastic every year. The new packaging design is set to roll out this…
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Already a hit in the United Kingdom, Beefeater Blood Orange is now coming to Canada. The Gin category is huge in the Great White North (worth approximately $420 million) and is growing at a rate…