RTD
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Canned cocktails have quickly become the hottest category in the wine, beer, and spirits world. Coca Cola, Travis Scott (by way of AB InBev), and Gordon Ramsey are just a few of the names who…
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Gordon Ramsay has joined in on the hard seltzer craze with the launch of his Hell’s Seltzer range. The set of ready-to-drink cans from the celebrity chef come in four “unapologetically bold” flavors: That’s Forked,…
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Boe Gin has entered the ready-to-drink game with the release of two Gin and lemonade canned cocktails. Both offerings come in at under 80 calories, making them some of the lowest calorie RTDs available. Boe…
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Loch Lomond has launched its first hard seltzer range, Forrit, which means “forward” in Scots. The new RTD offerings join the independent Scotch distillery’s quickly expanding lineup. The Loch Lomond Forrit range of hard seltzers…
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Cutwater Spirits has launched a new White Russian canned cocktail, the 19th release in its ready-to-drink lineup. The White Russian features Cutwater Vodka with house-made coffee cream liqueur. Earlier this year, test batches of White…
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‘Merican Mule has launched its new seasonal can, the Fire Mule. The new canned cocktail from the Connecticut-based brand is made with Bourbon whiskey, proprietary ginger beer, and all-natural cinnamon. Described as, “Smooth and bold,…
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First he conquered music, then sportswear, then video games, then fast food, and now Travis Scott has set his sights on the drinks world with the launch of a hard seltzer dubbed “Cacti.” The American…
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The founders of Blue Buffalo and SoBe Beverages, the Bishop Family, have made a major investment in ‘Merican Mule, one of the fastest growing Ready to Drink canned cocktail brands. Founded in 2015 by Dean…
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Olivia Culpo is now officially the creative director of Vide Beverages. The former Miss Universe also joined the canned cocktail brand as an investor along with David Adelman, CEO of Darco Capital. Vide is a…
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Volley Tequila Seltzer has expanded its distribution to Tennessee, Georgia, and New Jersey. The award winning, ready to drink cans from husband and wife duo Christopher Wirth and Camila Soriano are also available in New…