RTD
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Cutwater Spirits will be expanding its presence in the tequila-based RTD space this year by adding several new fruit-forward margarita canned cocktails to its portfolio. The award-winning San Diego distillery is building on its bestselling…
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White Claw Hard Seltzer has announced its multi-year sponsorship of the Sundance Film Festival. The partnership of the ready-to-drink brand with the premiere film festival marks the intersection of art, culture and community. As the…
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What’s really in a canned cocktail? It’s a question we’ve all been thinking about. Some sort of base spirit, “natural flavors” and carbonation, that’s about it, right? But what kind of base spirit is used?…
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Michelob Ultra is launching a hard seltzer range. The new offering from the Anheuser-Busch-owned brand is the first-ever national USDA certified organic hard seltzer, and is set to hit shelves nationwide this month (January 2021)…
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Thomas Lowndes has launched 1826 bottled cocktails. The new RTD offerings from the Edrington-Beam Suntory UK-owned firm come in four varieties: Old Fashioned, Cognac Espresso Martini, Smoky French Martini, and Mint Julep. The Thomas…
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Bud Light Seltzer has announced the addition of a new product to its RTD range – Bud Light Seltzer Lemonade. The new variety pack features four new flavors, including Original Lemonade, Black Cherry Lemonade, Strawberry…
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Mule 2.0 has announced it is launching four new canned cocktails: London Mule, Mexican Mule, Caribe’ Mule, and Old Fashioned Mule. The new offering from the women-owned and run brand are all made with real…
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Truly Hard Seltzer has launched Truly Iced Tea Hard Seltzer. The new offering from the hard seltzer brand is a “first-of-its-kind” mix of hard seltzer, brewed tea, and fruit flavor. Now available nationwide, the Iced…
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Travis Scott has officially announced his latest project as a founder and creator of CACTI Agave Spiked Seltzer, a venture with Anheuser-Busch. The new endeavor is an extension of personal brand which will bring his…
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While 2020 has been a year of changes and challenges for all, Canned Cocktails have managed to propel themselves into the global spotlight. Whether you’re looking at the quality of the offerings or the sheer…