rum
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Rapper Ms Banks has partnered with Havana Club on a new campaign. Showcasing the brand’s Cuban Spiced spirit drink, the Raise One campaign aims to celebrate positivity, and the people that spread good vibes across…
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Using fresh ingredients grown on one fruit farm by family-farmers who have joined together in the pursuit of delicious spirits, Penrhos Spirits has introduced the first rum release to its collection of premium, small-batch spirits.…
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What defines a high quality perfume? You would probably respond: “what defines a good perfume is the length of essence persistence on our skin”. That’s right! But what makes the perfume stay on your skin longer?…
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J Gow Rum has added Revenge, a a three-year-old cask-aged pot still rum, to its core range. It follows the launch of its Hidden Depths Vol 1 rum, the UK’s first three-year-old cask-aged rum, in…
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Beveland Distillers has added Ron Relicario, a rum finished in vermouth casks, to its range. The new offering from the Spanish brand follows the March release of Cuban Rum brand Doble 9. Ron Relicario Vermouth…
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Ron Zacapa has launched its new Heavenly Cask series with Zacapa 23 La Doma, The Taming Cask. The new, limited-edition rum is the first of four that will be included in the collection. The Ron…
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Firebox.com, shop for the unusual, is once again causing a stir across the drinks industry with the launch of it’s latest tipple: Galaxy Dust Rum. The drink is a new shimmering rum-based spirit that looks,…
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In many of my masterclasses the consumers ask which is the best sugarcane. People love to do that! But the answer is not that simple. There is no such thing as the best sugarcane; only…
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Rum as a category is possibly the most difficult to understand. One of the reasons could be the fact that, at the moment, there is no existing international law other than Rum must be produced…